Car collection – like almost every aspect of modern life – has been disrupted by the coronavirus outbreak. But now Mercedes-Benz turns to Zoom to watch things again.
In a press release, the company decided to bring the auto show car show directly to the enthusiasts, with many of the biggest events canceled or postponed due to the Covid-19 crisis in the auto-pickup calendar. On Friday, May 1, Mercedes-Benz USA will make its first Concours de Zoom car show on the increasingly popular video conferencing platform.
As part of the event, the company invites some of its most famous owners, including Jay Leno, Martha Stewart and Ludacris, to showcase their luxury ride. During the event, each participant will take a look at their valuable Benz and explain what they love about their brand and vehicles. Among the other high profile Benz owners who are scheduled to attend are golfer Richie Fowler, Riverdale star Madelaine Petsch and music video director Cole Walliser.
Alongside an impressive list of media personalities, Concours de Zoom will also feature some of the most remarkable tools in the brand's history. These include First Rabbit, 1908 chain drive Mercedes with Benz Aero engine, 1956 300 SL Gullwing and 1991 G 300 D. The company's newest offers will also be on display like A 220, AMG G 63 and AMG GT C Coupe.
While Concours de Zoom is unlikely to compensate for the cancellation of the Geneva International Auto Show, Pebble Beach Concours déEgance and the Paris Auto Show, car enthusiasts should be a pleasant distraction, especially for Mercedes-Benz lovers. Marque also promised to donate to the American Red Cross after the event. If you want to check out the digital car show, click this Zoom link EST at 17:00 / 14:00 PST.